IAMS PH
How Nutrition Can Help Manage Your Cat’s Hairballs
How Nutrition Can Help Manage Your Cat’s Hairballs

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How Nutrition Can Help Manage Your Cat’s Hairballs

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Why Make a Hairball Management Formula?

  • Most cats are susceptible to hairballs due to continual ingestion of hair during regular self-grooming.
  • Cat owners have told us that hairballs are one of their top concerns.
  • According to IAMS™ consumer research, a number of cat owners and their cats have found hairball treatments to be an unpleasant experience.

 

How Were the IAMS Hairball Formulas Developed?

IAMS nutritionists were looking for a way to control hairball formation while maintaining optimal feline health and well-being. They evaluated risk factors for hairball formation in cats fed diets that varied in fiber source and content.

  • 98 cats were studied.
  • Nine groups were fed test diets and three were fed control diets.
  • The test-feeding period was six to seven weeks, following a five-week control-feeding period.
  • Total cat-days of testing = 9,968.

 

Researchers found that feeding diets that contained a blend of beet pulp and cellulose was more effective at moving hair through the digestive tract, compared with the same diets containing beet pulp as the only fiber source.

  • There was an 80% to 100% increase in fecal hair excretion with beet pulp/cellulose-blend diets, compared with the beet-pulp-only diet.
  • By promoting the passage of hair ingested by the cat during normal self-grooming, an important risk factor for hairball formation is minimized.
  • Hairballs were not evident in cats fed the beet pulp/cellulose-blend diets.

 

How Do IAMS Hairball Formulas Work?

  • The fiber system (blend of beet pulp/cellulose) gently moves hair through the gastrointestinal tract while maintaining healthy digestion.
    • Beet pulp, a moderately fermentable fiber, promotes optimal intestinal health.
    • Cellulose helps to enhance the passage of ingested hair.
  • An optimal fatty acid ratio enhances skin and coat health, which decreases the likelihood of excessive shedding, a factor related to hairball formation.

 

How Do IAMS Hairball Formulas Compare with Other IAMS Cat Food Formulas?

IAMS hairball formulas provide high-quality nutrition and taste, like our other adult formulas, with the added benefit of reducing the risk of hairballs.

  • High-quality nutrition for adult cats
    • Optimal protein and fat levels
    • Higher fiber content due to added cellulose
    • Excellent stool quality, skin and coat condition, and taurine status
  • Great taste
    • Similar acceptability and palatability test results as other IAMS adult formulas

  • The Importance of Protein in a Cat’s Diet
    The Importance of Protein in a Cat’s Diet
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    The Importance of Protein in a Cat’s Diet

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    Author: Dr. Siti Zaenab


    Most owners understand that protein is one of the key nutrients that cats need to thrive and stay healthy, but what many may not fully realize is just how important it is for their long-term wellbeing. Protein is a cat’s primary energy source, and cats need more protein than other domestic animals like dogs and even people. In order to fuel their bodies and nervous systems, cats require more than 50% of their dietary calories to come from protein.


    Cats then break the protein down into 11 specific amino acids, which are also known as essential amino acids, which are not found in cats’ natural systems. These essential amino acids are the building blocks that create new proteins and make glucose for energy. On the other hand, amino acids that are found within cats’ natural systems are called non-essential amino acids, and these are not required in a cat’s diet.
     

    A cat’s diet requires animal protein that contains all the essential amino acids that cats need but are not found in plant proteins. This aligns with the understanding that cats are obligate omnivores, needing meat-based protein to survive.
     

    The slightest deficiencies in any of the essential amino acids can lead to serious health problems for cats. For instance, taurine deficiency can cause a host of problems such as blindness, inadequate immune response, poor growth and poor reproductive function.


    Another essential amino acid, arginine, is important to remove ammonia from the cat’s body through urine. Without sufficient arginine content in a cat’s diet, ammonia can build up in the bloodstream, which is toxic for the cat. Additionally, the essential amino acid histidine, is a structural protein that acts as a precursor to a number of neurological compounds such as histamine. Histidine deficiency can result in weight loss, refusal to eat, and may result in cataracts. 
     

    Cats can consume their dietary protein and obtain their essential amino acids through animal products like chicken and fish. Chicken has one of the highest biological values of all the meats, making it an excellent protein source for cats. It is also a good source of tryptophan, calcium, potassium, and vitamin B6. Fish is also a highly digestible protein source, and fish like salmon can provide cats with important omega-3 fatty acids. 
     

    While natural food options that somewhat fulfil a cat’s protein needs are available, owners these days go the extra mile to deep-dive into research to ensure better lives for their cats. Besides relying on online sources like the Internet, cat owners are also seeking more counsel from vets about their beloved cats’ needs, while also becoming more selective in their decisions and detailed in their questions, which is very encouraging to see as a vet. With this spirit, owners can better understand that their cats require adequate protein to stay healthy.
     

    Along with veterinary guidance, owners are on the look-out for food solutions that contain all the essential protein contents in one place. We are finding that they are increasingly turning to products like IAMS products, which contain protein necessary for a variety of needs, such maintaining a healthy coat, strong muscles, and good digestion. With IAMS products, cats can get their protein needs from chicken with IAMS Healthy Adult with Chicken, with real chicken as its main ingredient, and from fish with IAMS Healthy Adult with Ocean Fish, with real fish as its main ingredient, both aiding in healthy digestion, skin and coat, teeth, and muscles, to name a few.
     

    Owners must ensure that their cats’ diets provide complete and balanced nutrition, a key component of which is adequate protein. This can be achieved through consulting with vets, researching good protein sources, and sharing knowledge with fellow cat owners, among others. With such a concerted effort, cat owners can be assured about keeping their cats as healthy and happy for as long as possible.

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